Whenever Christmas or New Year comes, you have to face the flurry of attractive online deals, shopping advertisements all over the system screen. These keep growing as the time approaches festive season. Everything ranging from big brands to small ones is competing with each other for the same space across the social media platform. They try to reach out to the massive customer audience and prompt them to act accordingly. If you are scrounging to separate your brand from the competition and cover the festive spirit in your social media posts during the Christmas, then here are some suggestions for you, as given below:
1. Operate a Poll
Polls are an excellent way for social media marketing and they can be fun cum festive while also ending up with valuable and practical results. You can open with the comparisons of two or more products with each other or inquiring your followers about their opinion on something.
There is no bar for how long your poll will remain open, so your holiday options are innumerable. Facebook (FB) launched official polls for Newsfeed with the button to add GIF files in 2017.
2. Come out with the Visuals
The festive spirits of Christmas are often visually symbolized by red and green colored decorations and magical pictures of the winter wonderland. You can add the pictures to your FB posts which can tie the theme with the content that you are posting over the season.
3. Share the sweet storyline
You can use the art of storytelling in the festive season by telling heartwarming tales that can allure the readers into the Christmas spirit and insist them to join the experience.
You can also share your story through blog mode, interview features, a series of pictures or even a brief captions. The key element is brand cohesion and its anatomy that welcomes your audience in.
4. Utilizing important dates
In the time of holiday season, the Christmas, New Year, and Thanksgiving are not the only events. You should be aware of the trending dates like National Cocoa Day, which you can utilize to gear up the involvement on FB.
5. Involve with your followers and viewers
If you are already engaged with your fans, then you can bring the Christmas cheers into a more personalized way. You can utilize the social listening tools such as Sendible for keeping track of people mentioning your brand so that you can retort quickly.
6. Haul up the holiday spirits by operating with local business
There are numerous ways to share deep affection during the holiday season. One of the ways is to engage with the business in your local area to make something magical. This can be an event, product, or charity sponsorship.
7. Launch a knowledge sharing campaign with the hashtag
A unique hashtag can permit you to search and get involved with participants swiftly as well as monitor your results. You can select a hashtag that is festive and fun and also representing your brand or campaign. You can also answer the FAQs (Frequently Asked Questions) or publish some lesser-known data about your brand.
8. Conduct a photo competition
You can amicably hold a photo competition so that it can engage your one of the products or your niche market. You can post branded pictures o Instagram and circulate it throughout the time of competition. The winner can win a prize ranging from a free product or service of your brand to a discount on your blog!
Billy Mark is a Microsoft Office expert and has been working in the
technicalindustry since 2002. As a technical expert, Billy has written technical blogs, manuals, white papers, and reviews for many websites such as office.com/setup.